Demographical Targeting

Gain the right audience by demographics

What is Demographical Targeting?

Demographical targeting is a powerful technology we use to target people based on who they are.  This is done without the use of an app people need to download but by census records and other information we have on people.  You can target by age, ethincity, income level, gender, political leanings, and many more to see your ad for your business.  The Best Demographical Targeting Campaigns run off of the best strategies for conversion.

How does it work?

  • At least one of our over 1300 Demographics needs to be selected with a specific location such as a city or zip code.
  • Once a demographic is selected people within that area with the selected demographics can begin to recieve ads for your business.
  • Once marked the person can begin to see the ads from the advertiser for up to 30 days.
  • After seeing an Ad the person may click on your advertisement and be sent to your website.
  • A person may also walk into your brick and motar building and be counted as an action. A metric to show how your advertising has been working for you.
Map Location Point
Key Puzzle Piece

What are the Key Benefits of Demographical Targeting?

  • There is no app required to receive the ad.
  • It can use an address list provided by the client or we can help curate a list
  • Does not require any physical beacons.
  • Can target up to 1 million different Parcels (Coordinates of addresses associated with a demographic) based off of plat line data from property tax and public land surveying information.
  • Cross Device support where it can target multiple devices over its platform. (ie. Targets all devices that are marked.)
  • Target visitors to locations for up to 30 days
  • Serve ads across 600,000+ Apps and Websites.

Locally-owned and operated since 1979, Sandhill Media Group is Eastern Idaho's source for quality, experienced marketing. We’ve helped hundreds of local businesses through radio advertising, targeted digital ads, and social media marketing, – and we keep the community informed & entertained with high-value content.